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PHD IN MARKETING AND INNOVATION
Introduction The PhD in Marketing and Innovation is designed to develop high-level researchers, scholars, and professionals capable of generating new knowledge and innovative solutions to contemporary marketing challenges. The programme combines advanced marketing theory, innovation management, leadership, and rigorous research training to prepare graduates for academia, industry, and public sector leadership. It equips candidates with…
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BACHELOR OF ARTS (HONS) HUMAN RESOURCE MANAGEMENT WITH PSYCHOLOGY
Background The Bachelor of Arts (Hons) Human Resource Management with Psychology programme is designed to provide students with a comprehensive understanding of people management and human behaviour in organizational settings. The programme combines the principles of Human Resource Management and Psychology to equip graduates with the knowledge and practical skills required to effectively manage,…
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BSC BUSINESS ADMINISTRATION (MARKETING AND ENTREPRENEURSHIP)
The Bachelor of Science in Business Administration (Marketing and Entrepreneurship) is a multidisciplinary programme designed to equip students with the knowledge, skills, and competencies required to excel in today’s dynamic business environment. The programme combines the principles of business management, marketing, and entrepreneurship to prepare graduates who can effectively identify market opportunities, develop innovative business…
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Academic Programmes
